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               Issue of Diploma

               Joining of the course

               Course Structure

               Detailed Course Curriculum
Courses
Code
Course Title
Duration
Eligibility

MBA

2 Year
Any Degree

MBA

2 Years
Any Degree

MBA

2 Years
Any Degree

MBA

2 Years
Any Degree

MBA

2 Years
Any Degree

MBA

2 Years
Any Degree

MBA

2 Years
Any Degree

MBA

2 Years
Any Degree

MBA

2 Years
Any Degree

MBA

2 Years
Any Degree

MBA

2 Years
Any Degree

MBA

2 Years
Any Degree

MBA

2 Years
Any Degree

FTA

Foreign Trade Analyst
2 Years
Any Degree

MFT

Management of Foreign Trade
18 Months
Any Degree

EMBA

1 Year
Any Degree
+ 3 yrs working
experiance
1 YEAR PG DIPLOMA COURSE
Code
Course Title
Duration
Eligibility

PGDFT

Post Graduate Diploma in Foreign Trade
1 Year
Any Degree

PGDEM

Post Graduate Diploma in Export Marketing
1 Year
Any Degree

PGDMS

Post Graduate Diploma in Marketing and Sales
1 Year
Any Degree

PGDSM

Post Graduate Diploma in Software Marketing
1 Year
Any Degree

PGDPM

Post Graduate Diploma in Pharmaceutical Marketing
1 Year
Any Degree

PGDTA

Post Graduate Diploma in Tourism Administration
1 Year
Any Degree

PGDBA

Post Graduate Diploma in Management
1 Year
Any Degree

PGDFM

Post Graduate Diploma in Finance Management
1 Year
Any Degree

PGDHRD

Post Graduate Diploma in Human Resourse Development
1 Year
Any Degree

PGDHM

Post Graduate Diploma in Hospital Management
1 Year
Any Degree

PGDDSM

Post Graduate Diploma in Drug Store Management
1 Year
Any Degree

PGDIM

Post Graduate Diploma in Insurance Management
1 Year
Any Degree

PGDBM

Post Graduate Diploma in Banking Management
1 Year
Any Degree

PGDM

Post Graduate Diploma in Management
1 Year
Any Degree
6 MONTH ADVANCE DIPLOMA COURSE
Code
Course Title
Duration
Eligibility

ADEM

Advance Diploma in Export Marketing
6 Months
10/10+2

ADMS

Advance Diploma in Marketing and Sales
6 Months
10/10+2

ADSM

Advance Diploma in Software Marketing
6 Months
10/10+2

ADPM

Advance Diploma in Pharmaceutical Marketing
6 Months
10/10+2

ADTA

Advance Diploma in Tourism Administration
6 Months
10/10+2

ADBA

Advance Diploma in Management
6 Months
10/10+2

ADFM

Advance Diploma in Finance Management
6 Months
10/10+2

ADHRD

Advance Diploma in Human Resourse Development
6 Months
10/10+2

ADHM

Advance Diploma in Hospital Management
6 Months
10/10+2

ADDSM

Advance Diploma in Drug store Management
6 Months
10/10+2

ADINM

Advance Diploma in Insurance Management
6 Months
10/10+2
4 MONTHS ADVANCE DIPLOMA COURSE
Code
Course Title
Duration
Eligibility

DEM

Diploma in Export Marketing
4 Months
10/10+2

DMS

Diploma in Marketing and Sales
4 Months
10/10+2

DSM

Diploma in Software Marketing
4 Months
10/10+2

DPM

Diploma in Pharmaceutical Marketing
4 Months
10/10+2

DTA

Diploma in Tourism Administration
4 Months
10/10+2

DBA

Diploma in Management
4 Months
10/10+2

DFM

Diploma in Finance Management
4 Months
10/10+2

DHRD

Diploma in Human Resourse Development
4 Months
10/10+2

DDSM

Diploma in Drug store Management
4 Months
10/10+2

DINM

Diploma in Insurance Management
4 Months
10/10+2
*Medium of DEM and DMS is English and Hindi both
NOTE

(1) Students appearing in final year examination of Graduation / 10+2 / High School as the case may be can also apply/enrol.
(2) 2 years Polytechnic Diploma in any discipline is accepted.
(3) Medium of instruction for all courses is English/Hindi*.
JOINING OF THE COURSE: Completed applications with a late fee of Rs. 70/- can also be deposited within 7 days after the last date of deposit given on application form.
FAST TRACK SYSTEM

To facilitate early completion of the courses, IICT offer fast track system for those students who are confident to complete the courses of their study in short period.The duration of various courses under the fast track system is given as below:

1) 2 year course in 1 Year
2) 1 year course in 8 months
3) 6 month course in 4 month.

Those opting for Fast Track System are required to pay Rs. 700/-@ per semester Fast Track Fee at the time of admission. Us $ 50 per semester in case of NRI / Foreign Student.

ISSUE OF DIPLOMA

1) Diploma / PG Diploma/Masters Diploma as the case may be, is issued on request at the end of the successful completion of the course/issue of the statement of marks. A Diploma fee of Rs. 250/- (DD drawn in favour of IICT payable at Lucknow) is to be deposited for the issue of the same.

2) The students of 2 year and 1 year programmes, who have Paid their Programme Fee in Full (in lumpsum or through instalments) are also eligible for the award of following Diploma in addition to the higher Diploma for which they have been registered with the Institute.

JOINING OF THE COURSE

1) 2 Year programmes commence in the month of January, April, July and October. or as per dates notified by the institute from time     to time
(2) 1 Year / 4 Month / 6 Month duration programmes commence on 10th of every month.
(3) Completed applications with a late fee of Rs. 70/- can also be deposited within 7 days after the last date of deposit given on      application form or displayed on the internet.
2 Year Course

This is well structured programmes, curricula at par with MBA of international standard, based on international experiences and the needs of Indian industry.

1. MBA (Masters Diploma in Business Administration - Foreign Trade)
 
Semester - I
   
Semester - II
     
  Compulsory Subjects     Compulsory Subjects      
CT 26 Principles of Management CT 19 Production and Operations Management
CT 73 Managing Men     CT 33 Marketing Management    
CT 74 Accounts and finance for Managers     CT 71 Managerial Economics

 
  Optional Subject (Select any one)     Optional Subject (Select any one)      
CT 31 Business Environment CT 10 Strategic Management & Entrepreneurship
CT 40 ERP & MIS     CT 20 Quantitative Techniques for Managers  
*Award : Diploma in Management     *Award : Executive Diploma in Management  
 
Semester - III
   
Semester - IV
     
  CT21 Export Management & Documentation     CT 25 International Trade      
CT 22 Export Finance< CT 28 Project Management
CT 23 International Marketing     CT 29 Business Laws    
Optional Subject (Select any one)     Optional Subject (Select any one)  
  CT 24 Indirect Taxes     CT 15 Research Methodology      
CT 27 FOREX Management CT 38 Corporate Governance and Business Ethics
CT 30 India's Foreign Trade     CT 50 Project Work  
*Award : PG Diploma in Export Management     *Award : MBA (Foreign Trade)  
2. MBA (Masters Diploma in Business Administration-Finanace)
 
Semester - I
   
Semester - II
     
  Compulsory Subjects     Compulsory Subjects      
CT 26 Principles of Management CT 19 Production and Operations Management
CT 73 Managing Men     CT 33 Marketing Management    
CT 74 Accounts and finance for Managers     CT 71 Managerial Economics

 
  Optional Subject (Select any one)     Optional Subject (Select any one)      
CT 31 Business Environment CT 10 Strategic Management & Entrepreneurship
CT 40 ERP & MIS     CT 20 Quantitative Techniques for Managers  
*Award : Diploma in Management     *Award : Executive Diploma in Management  
 
Semester - III
   
Semester - IV
     
  CT27 Forex Management     CT 25 International Trade      
CT 75 Multinational Financial Management CT 28 Project Management
CT 76 Finance Markets & Services     CT 29 Business Laws    
CT 77 Working Capital Management     Optional Subject (Select any one)  
  CT 78 Security Analysis & Portfolio Management     CT 15 Research Methodology      
  CT 38 Corporate Governance and Business Ethics
      CT 50 Project Work  
*Award : PG Diploma in Finance     *Award : MBA (Finance)  
* Conditions Apply
3. MBA (Masters Diploma in Business Administration - Marketing
 
Semester - I
   
Semester - II
     
  Compulsory Subjects     Compulsory Subjects      
CT 26 Principles of Management CT 19 Production and Operations Management
CT 73 Managing Men     CT 33 Marketing Management    
CT 74 Accounts and finance for Managers     CT 71 Managerial Economics

 
  Optional Subject (Select any one)     Optional Subject (Select any one)      
CT 31 Business Environment CT 10 Strategic Management & Entrepreneurship
CT 40 ERP & MIS     CT 20 Quantitative Techniques for Managers  
*Award : Diploma in Management     *Award : Executive Diploma in Management  
 
Semester - III
   
Semester - IV
     
  CT 23 International Marketing     CT 25 International Trade      
CT 32 Marketing Research   CT 28 Project Management
CT 34 Principles of Sales Management     CT 29 Business Laws    
Optional Subject (Select any one)     Optional Subject (Select any one)  
  35 Advertisement Management     CT 15 Research Methodology      
CT 37 Brand Management CT 38 Corporate Governance and Business Ethics
CT 41 Industrial Marketing     CT 50 Project Work  
*Award : PG Diploma in Marketing     *Award : MBA (Marketing)  
* Conditions Apply
4. MBA (Masters Diploma in Business Administration - HRD)
 
Semester - I
   
Semester - II
     
  Compulsory Subjects     Compulsory Subjects      
CT 26 Principles of Management CT 19 Production and Operations Management
CT 73 Managing Men     CT 33 Marketing Management    
CT 74 Accounts and finance for Managers     CT 71 Managerial Economics

 
  Optional Subject (Select any one)     Optional Subject (Select any one)      
CT 11 Business Environment CT 10 Strategic Management & Entrepreneurship
CT 40 ERP & MIS     CT 20 Quantitative Techniques for Managers  
*Award : Diploma in Management     *Award : Executive Diploma in Management  
 
Semester - III
   
Semester - IV
     
  CT 23 Human Resource Management     CT 25 International Trade      
CT 12 Human Resource Planning  CT 28 Project Management
CT 13 Industrial Relations     CT 29 Business Laws    
CT 14 Organization Development     Optional Subject (Select any one)  
  CT 72 Organizationa Behavior     CT 15 Research Methodology      
  CT 38 Corporate Governance and Business Ethics
      CT 50 Project Work  
*Award : PG Diploma in HRD     *Award : MBA (HRD)  
* Conditions Apply
5. MBA(Masters Diploma in Business Administration - Pharma Marketing)
 
Semester - I
   
Semester - II
     
  Compulsory Subjects     Compulsory Subjects      
CT 26 Principles of Management CT 19 Production and Operations Management
CT 73 Managing Men     CT 33 Marketing Management    
CT 74 Accounts and finance for Managers     CT 71 Managerial Economics

 
  Optional Subject (Select any one)     Optional Subject (Select any one)      
CT 11 Business Environment CT 10 Strategic Management & Entrepreneurship
CT 40 ERP & MIS     CT 20 Quantitative Techniques for Managers  
  CT 32 Marketing Research
*Award : Diploma in Management *Award : Executive Diploma in Management
Semseter - III
Semester - IV
Compulsory Subjects Compulsory Subjects
CT 44 Pharma Selling and Sales Management CT 25 International Trade
CT 45 Pharma Distribution Managment CT 28 Project Management
CT 46 Anatomy, Physiology and Pharmacology CT 29 Businesss Laws
CT 47 Pharma Product Management Optional Subjects
Optional Subjects CT 15 Research Methodology
CT 17 Business Communication in Pharma Industry CT 38 Corporate Governance and Business Ethics
CT 48 Paradyme in Pharmaceutical industry CT 50 Project Work
*Award PG Diploma in Pharma Mareketing *Award MBA (Pharma Marketing)
* Conditions Apply
6. MBA(Masters Diploma in Business Administration - Tourism)
 
Semester - I
   
Semester - II
     
  Compulsory Subjects     Compulsory Subjects      
CT 26 Principles of Management CT 19 Production and Operations Management
CT 73 Managing Men     CT 33 Marketing Management    
CT 74 Accounts and finance for Managers     CT 71 Managerial Economics

 
  Optional Subject (Select any one)     Optional Subject (Select any one)      
CT 11 Business Environment CT 10 Strategic Management & Entrepreneurship
CT 40 ERP & MIS     CT 20 Quantitative Techniques for Managers  
  CT 32 Marketing Research
*Award : Diploma in Management *Award : Executive Diploma in Management
Semseter - III
Semester - IV
Compulsory Subjects Compulsory Subjects
CT 51 Principles of Tourism CT 25 International Trade
CT 51 Hospitality Managment CT 28 Project Management
CT 53 Tourism Product CT 29 Businesss Laws
CT 54 Ecology For Tourism Optional Subjects
CT 55 Travel Agency and Transport Management CT 15 Research Methodology
CT 38 Corporate Governance and Business Ethics
CT 50 Project Work
*Award PG Diploma in Tourism Administration *Award MBA (Tourism)
* Conditions Apply
7. MBA(Masters Diploma in Business Administration - Software Marketing)
 
Semester - I
   
Semester - II
     
  Compulsory Subjects     Compulsory Subjects      
CT 26 Principles of Management CT 19 Production and Operations Management
CT 73 Managing Men     CT 33 Marketing Management    
CT 74 Accounts and finance for Managers     CT 71 Managerial Economics

 
  Optional Subject (Select any one)     Optional Subject (Select any one)      
CT 11 Business Environment CT 10 Strategic Management & Entrepreneurship
CT 40 ERP & MIS     CT 20 Quantitative Techniques for Managers  
  CT 32 Marketing Research
*Award : Diploma in Management *Award : Executive Diploma in Management
Semseter - III
Semester - IV
Compulsory Subjects Compulsory Subjects
CT 61 Software Sales and Promotional Management CT 25 International Trade
CT 62 Software Product and Project Managment CT 28 Project Management
CT 63 Software Development Methedology CT 29 Businesss Laws
CT 64 Strategic Issues of Software Marketing Optional Subjects
Optional Subjects CT 15 Research Methodology
CT 65 Trends in Software Industry CT 38 Corporate Governance and Business Ethics
CT 66 E-Commerce CT 50 Project Work
*Award PG Diploma in Software Marketing *Award MBA (Software Marketing)
*Conditions Apply
8. MFT : Management of Foreign Trade
 
Semester - I
   
Semester - II
     
  CT 21 Export Management and Documentation     CT 24 Indirect Taxes      
CT 22 Export Finance Procedure CT 25 International Trade
CT 23 International Marketing     CT 26 Principles of Management  
*Award : Diploma in Export Management     *Award:Executive Diploma in Export   Management  
 
Semseter - III
             
CT 27 FOREX Management
CT 28 International Project Management
CT 29 Business Laws    
CT 50 Project Work  
* Award : MFT * Conditions Apply
1 Year Course
9 PGDFT (Post Graduate Diploma in Foreign Trade)
 
Semester - I
   
Semester - II
   
  CT 21 Export Management And Documentation     CT 24 Indirect Taxes    
  CT 22 Export Finance Procedure     CT 25 International Trade    
  CT 23 International Marketing     CT 26 Principles of Management    
* Award Diploma in Export Management * Award PGDFT
*Conditions Apply
10. PGDEM : POST GRADUATE DIPLOMA In EXPORT MARKETING
 
Semester - I
   
Semester - II
   
  CT 21 Export Management And Documentation     CT 26 Priciples of Management    
  CT 22 Export Finance Procedure     CT 29 Business Laws    
  CT 23 International Marketing     CT 33 Marketing Management    
* Award Diploma in Export Management * Award PGDEM
*Conditions Apply
11. PGDMS : POST GRADUATE DIPLOMA In MARKETING AND SALES
 
Semester - I
   
Semester - II
   
  CT 23 International Marketing     CT 24 Indirect Taxes    
  CT 26 Principles of Management     CT 25 International Trade    
  CT 33 Marketing Management     CT 26 Principles of Management    
* Award Diploma in Marketing and Sales * Award PGDMS
12. PGDSM : POST GRADUATE DIPLOMA In Software Marketing
 
Semester - I
   
Semester - II
   
  CT 23 Marketing Management     CT 63: Software Development Methodology    
  CT 61: Software Sales & Promotional Management     CT 64: Strategic Issues in Software Marketing    
  CT 62: Software Product & Project Management     CT 65:Trends in Software Industry    
* Award Diploma in Software Marketing * Award PGDSM
13. PGDTA : POST GRADUATE DIPLOMA In TOURISM ADMINISTRATION
 
Semester - I
   
Semester - II
   
  CT 26 Principles of Management     CT 53 Tourism Product    
  CT 51 Principles of Tourism     CT 54 Ecology for Tourism    
  CT 52 Hospitality Management     CT 55 Travel Agency & Transport Management    
*Award: Diploma in Tourism Administration *Award : PGDTA
*Conditions Apply
14. PGDPHM : POST GRADUATE DIPLOMA IN PHARMACEUTICAL MARKETING
 
Semester - I
   
Semester - II
   
  CT 44 Pharma Selling and Sales Management     CT 45 Pharma Distribution Management    
  CT 26 Principles of Management     CT 46 Anatomy, Physiology and Pharmacology    
  CT 33 Marketing Management     CT 47 Pharma Product Management    
*Award : Diploma in Pharma Marketing *Award : PGDPHM
*Conditions Apply
6 Months Course

15. ADEM : ADVANCE DIPLOMA IN EXPORT MARKETING
 
   
  CT 21 Export Management and Documentation
    CT 23 International Marketing    
  CT 22 Export Finance Procedure     CT 33 Marketing Management    
16. ADMS : ADVANCE DIPLOMA IN MARKETING and SALES
 
   
  CT 23 International Marketing

    CT 34 Principles of Sales Management    
  CT 33 Marketing Management     CT 35 Advertising Management    
17. ADTA : ADVANCE DIPLOMA IN TOURISM ADMINISTRATION
 
   
  CT 26 Principles of Management

    CT 52 Hospitality Management    
  CT 51 Principles of Tourism     CT 52 Hospitality Management    
18 ADMS : ADVANCE DIPLOMA IN SOFTWARE MARKETING
 
   
  CT 33 Marketing Management

    CT 62: Software Product & Project Management    
  CT 61: Software Sales & Promotional Management     CT 63: Software Development Methodology    
19. ADPHM : ADVANCE DIPLOMA IN PHARMACEUTICAL MARKETING
 
   
  CT 33 Marketing Management

    CT 45 Pharma Distribution Management    
  CT 44 Pharma Selling and Sales Management     CT 46 Anatomy, Physiology and Pharmacology    
4 Months Course

20. DPHM : DIPLOMA IN PHARMACEUTICAL MARKETING
 
   
  CT 44 Pharma Selling and Sales Management
CT 45 Pharma Distribution Management
CT 33 Marketing Management

           

21. DMA : DIPLOMA IN Marketing SALES
 
   
  CT 33 Marketing Management
CT 34 Principles of Sales Management
CT 35 Advertising Management

           

22. DTA : DIPLOMA IN TOURISM ADMINISTRATION
 
   
  CT 26 Principles of Management
CT 51 Principles of Tourism
CT 52 Hospitality Management

           

23. DSM : DIPLOMA IN SOFTWARE MARKETING
 
   
  CT 33 Marketing Management
CT 61: Software Sales & Promotional Management
CT 62: Software Product & Project Management
           

24. DEM : DIPLOMA IN Export Management
 
   
  CT 21 Export Management and Documentation
CT 22 Export Finance Procedure
CT 23 International Marketing

           
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DETAILED COURSE CURRICULAM

Export Management Programmes

Export Management & Documentation (CT-21) : Export : Need & Relevance, Sources of Export Information, How to Setup Export House, Formalities of Registration For Exporters, Export Documentation, Processing Of An Export Order, The EXIM Policy 1997-2002, E-Commerce in Export, Project Export, Product Specialisation. Export Finance Procedures (CT-22) : Export Sales Contract And Incoterms, Terms of Payment In Exports, Export Finance, Letter of Credit, Exim Bank & ECGC, Export Pricing, Export Cargo Insurance, Packaging & Labeling. International Marketing (CT-23) : Introduction to International Marketing, Selection of Products, Identification of Export Markets, Product Planning for Exports, International Marketing Channels, Business Communication in Export, International Marketing Logistics. INDIRECT TAXES (CT-24) : Background of Indirect Taxe Laws, Liability of Central Excise Duty, Other Excise Procedures, Procedure for Import and Export, Export Promotion Schemes, Other Provisions in Customs Law, Penalties and Offences Under Customs Act, Introduction to Central Sales Tax, Quantum of CST payable, Restrictions on Taxation Under CST Act. INTERNATIONAL TRADE (CT-25) : International Trade-An Introduction, The Basis of International Trade, Gains From Trade & Terms of Trade, Balance of Payments, Trade Barriers, Countertrade & Trade in Services, Foreign Exchange, Economic Integration, Regional Groupings & Commodity Agreements, International Economic Organisations and Forums, International Monetary System & Eurodollar Market, Multinational Corporations, WTO and Trade Liberalisation, Foreign Trade and BOP of India. PRINCIPLES OF MANAGEMENT (CT-26) : Introduction to Management, Schools of Management Thought, Social Responsibility of Management, Process & Function of Management, Planning, Decision Making, Management By Objective, Concept of Organisation, Delegation of Authority, Centralisation & Decentralisation, Staffing, Direction, Leadership, Motivation, Communication, Control. FOREX MANAGEMENT (CT-27) : Theory of Foreign Exchange, Fluctuations in Foreign Exchange, Rates And Terminologies, Foreign Exchange Transactions and Rate Mechanism, Forward Exchange, Exchange Rate Policy & Exchange Control, Convertibility of Rupee in India, Foreign Exchange Market in India. INTERNATIONAL PROJECT MANAGEMENT (CT-28) : What is a project?, Process of Project Identification, Identification of factors and actors, Scouting for project ideas and screening, Sources of net present value, Feasibility study, Collection of information about demand, Conduct of Market Survey, Demand forecasting methods, Technical Analysis-Materials, Input constraints, Procurement of machineries, Financial Analysis-cost of project, Means of Finance, Working capital requirement, Use of break-even chart, Projections of profitability, Principles of measuing Cash flows, Different views of cash flows, Time value of money, Appraisal criteria, BC Ratio and IRR, Investment Appraisal in International Field, Analysis of Project Risk Sensitivity Analysis, Risk-Adjusted Discount rate and certainty Equivalent method, Social Cost Benefit analysis, Network Technique, PERT & CPM, Post-audit and performance evaluation, Behavioural Issues. BUSINESS LAWS (CT-29) : Company Law, Law of Contracts, Arbitration & Conciliation Act, Partnership Act, Special Business And Economic Laws. India's FOREIGN TRADE (CT-30) : Meaning and Types of Trade, Foreign Trade & Economic Development, India's Foreign Trade During Planning Period, Recent Trends in India's Foreign Trade, Balance of Trade and Balance of Payments, Free Trade Vs Protection, Export Promotion in India, India's Trade with E.U. or E.C.M., India's trade with USA, GATT and UNCTAD, Short Notes. International Business Environment (CT - 31) : International Business : An Introduction, International Business Environment, International Business Intelligence, International Pricing, International Distribution, Globalization, India in the Global Setting, Globalization of India Business. International Marketing Research (CT-32) : Introduction, Marketing Research Management, Value of Information, The Research Process, Scientific Method and Research Design, Secondary Data, Collection of Primary Data, Scaling Techniques, Sales Analysis and Forecasting, New Product Development and Test Marketing, Advertising Research. Project Work (CT-50) : With a view to channelise your thinking towards the application of the concept that you have learnt in the course of your study.

Marketing & Sales Programmes

International Marketing (CT-23) : Introduction to International Marketing, Selection of Products, Identification of Export Markets, Product Planning for Exports, International Marketing Channels, Business Communication in Export, International Marketing Logistics. PRINCIPLES OF MANAGEMENT (CT-26) : Introduction to Management, Schools of Management Thought, Social Responsibility of Management, Process & Function of Management, Planning, Decision Making, Management By Objective, Concept of Organisation, Delegation of Authority, Centralisation & Decentralisation, Staffing, Direction, Leadership, Motivation, Communication, Control. MARKETING MANAGEMENT (CT-33) : Introduction of Marketing Management, Marketing Planning, Marketing Research, Marketing Segmentation, Study of Consumer Behaviour, Product Development, Branding, Packaging and Labelling, Pricing Policies, Channels of Distribution, Management of Physical, Wholesale and Retail Distribution, Advertisement and Sales Management. BUSINESS LAWS (CT-29) : Company Law, Law of Contracts, Arbitration & Conciliation Act, Partnership Act, Special Business And Economic Laws. Principles of Sales Management (CT-34) : Introduction of Sales Management, Sales Forecasting and Sales Budget, Sales Organisation, Salesmen Recruitment, Salesman Training, Remuneration of Salesmen, Sales Territory and Sales Quota, Salesmanship. Advertising Management (CT-35) : Advertising - its Purpose and Function, Advertising World, Advertising in Marketing Mix, Appeal in Advertising, Layout of Advertisement, Advertising Budget, Selection of Media for Advertising, Advertising Agency Functions, Selection & Co-ordination.

Pharma Marketing Programmes

PRINCIPLES OF MANAGEMENT (CT-26) : Introduction to Management, Schools of Management Thought, Social Responsibility of Management, Process & Function of Management, Planning, Decision Making, Management By Objective, Concept of Organisation, Delegation of Authority, Centralisation & Decentralisation, Staffing, Direction, Leadership, Motivation, Communication, Control. MARKETING MANAGEMENT (CT-33) : Introduction of Marketing Management, Marketing Planning, Marketing Research, Marketing Segmentation, Study of Consumer Behaviour, Product Development, Branding, Packaging and Labelling, Pricing Policies, Channels of Distribution, Management of Physical, Wholesale and Retail Distribution, Advertisement and Sales Management. pHARMA SELLING AND SALES MANAGEMENT (CT-44) : Selling And Marketing Concepts, Selling Process, Job Skills of Pharma Field Force, Sales Organisation, Sales Force Management, Sales Targets And Training, Motivation For Career Growth, Performance Appraisal. pHARMA DISTRIBUTION MANAGEMENT (CT-45) : Introduction to Pharma Distribution Management, Distribution Management in the Past, Present and Future, Wholesaling in Pharma Distribution, Retailing in Pharma Distribution, Nature and Function of C&FA, Role of Medical Representative in Pharma Distribution Physical Distribution-Transportation Warehouse-Inventory Control, Merger and Acquisition ANATOMY, PHYSIOLOGY AND PHARMACOLOGY (CT-46) Cell Structure, Elementary Tissues of the body and Blood Composition, Digestive System & Vitamins, Function of heart, blood presure and cardio vascular disorders, Nervous system and parts of brain, Structure and Function of Skeletal Muscle, Endocrine Glands, Hormones & Physiology of Respiration, Urinary & Reproductive System, Structure and Function of different Organs of Body. PHARMA PRODUCT MANAGEMENT (CT-47) : Market Segmentation & Product Management, Role of Product Manager & Product Life Cycle, Product Portfolio Analysis & Development, Management of New Product Launch, Branding, Brand Creation & Market Testing, Factors Influencing The Brand In Product Life Cycle, Branding Strategies and Techniques. Paradigms in pharmaceutical industry (CT-48) : Discovery, Stability Testing & Clinical Trials of Medicines, Marketing Studies & Drug Surveillance with in Pharma Industry, Pharmaceutical Environment, Ethics & Practice, International/Multinational Pharma Scenario, Pharmaceutical Scenario-Indian Perspective, Intellectual Property Rights & Implication on the Indian Pharma Industry, Small Manufacturers & Drug Productivity, Drug Related Options & Future Trends. BUSINESS LAWS (CT-29) : Company Law, Law of Contracts, Arbitration & Conciliation Act, Partnership Act, Special Business And Economic Laws. Advertising Management (CT-35) : Advertising - its Purpose and Function, Advertising World, Advertising in Marketing Mix, Appeal in Advertising, Layout of Advertisement, Advertising Budget, Selection of Media for Advertising, Advertising Agency Functions, Selection & Co-ordination. Preparation of Selection Procedure (CT-16) : Understanding Your Attitude, So what is a positive Attitude?, Potential, How to search a Job, Rewards for Medical Representative in Selling as a Career, Procedure of Selection, Criteria For Selecting A Medical Representative - A Check List, Criteria For Selecting A Front Line Manager, What is an Interview?, Key to Make Good Impact During The Interview, Factors Considered In Selecting The Job, Salary Structure And Remuneration, Specimen Sample of The Interview, Importance of Bio-data, Business Communication in Pharma Industry (CT-17): Business Communication : What it is all about, Forms of business communication, Design for effective communication, What should be communicated. And when, Putting ideas together for communication, How to communicate effectively, Key audiences in business communication, Verbal communication, Non-Verbal communication, Written communication, Using the right medium, Qualities of an effective communicator. International Marketing Research (CT-32) : Introduction, Marketing Research Management, Value of Information, The Research Process, Scientific Method and Research Design, Secondary Data, Collection of Primary Data, Scaling Techniques, Sales Analysis and Forecasting, New Product Development and Test Marketing, Advertising Research. Project Work (CT-50) : With a view to channelise your thinking towards the application of the concept that you have learnt in the course of your study.

Tourism Administration Programmes

PRINCIPLES OF MANAGEMENT (CT-26) : Introduction to Management, Schools of Management Thought, Social Responsibility of Management, Process & Function of Management, Planning, Decision Making, Management By Objective, Concept of Organisation, Delegation of Authority, Centralisation & Decentralisation, Staffing, Direction, Leadership, Motivation, Communication, Control. Principles of TOURISM (CT-51) : Tourism Principles, Evolution of Tourism, Socio-Economic Facets of Tourism, Tourism Planning and Development, Modern Tourism, Travel Industry, Tourism Marketing, Future Tourism Management Concept, Case Studies. Hospitality Management (CT-52) : Introduction to Hospitality Management, Classification & Category of Hotels, Ownership and Laws in Hospitality Industry, Functional Department and its Activities, Managerial Issues, Financial Statement, Purchase and Storage, Marketing. TOURISM Product (CT-53) : Ancient Religions of India, Indian Culture, Art and Architecture, Performing Arts (Music, Dance and Drama), Nature based tourism, Adventure tourism, Organisation and Management of and event, Other tourism products. ecology of TOURISM (CT-54) : Basic Principles of Ecology and Environment, Human Ecology and Tourism, Tourism and Environment, Tourism and Ecological Impacts, Tourism and Common Property Resources, Tourism and Sustainable Development, Alternative Tourism, Tourism Policy and Environment. travel agency & transport management (CT-55) : International Travel Organisations, functions and role, Difficulties. Travel terminology - IATA Gerography and Three letter Codes, Introduction to Travel Guide and Travel formalities, Operation of Travel Agency, Time differences and Types of Aircraft and Customer facilities and types of journeys, Tour Operations, Transport Management, Air fare.

Software Marketing Programmes

MARKETING MANAGEMENT (CT-33) : Introduction of Marketing Management, Marketing Planning, Marketing Research, Marketing Segmentation, Study of Consumer Behaviour, Product Development, Branding, Packaging and Labelling, Pricing Policies, Channels of Distribution, Management of Physical, Wholesale and Retail Distribution, Advertisement and Sales Management. Software sales & promotional Management (CT-61) : Personal Selling - Marketing Concepts & Market Segmentation, Interactive Selling, Sales Prospecting, Recognition Process, Sales Presentation, Objections Handling, New Technologies in Software Sales, Advertising of Software Sales, Advertising of Software Products. Software product & Project Management (CT-62) : Role and organisation of project management, Project Definition and strategy, Software process and project metrics, Software project planning, Software project estimation, Software project scheduling and tracking, Software product management. Software Development Methodology (CT-63) : Introduction to computer hardware and software, The software industry, Software development, Use of methodology, Implementing the methodology, Software development tools, Software engineering, Issues in software use. Strategic Issues in Software Marketing (CT-64) : Basics of software marketing, Marketing environment and management, Market segmentation, Services, Information Management, New Products, Enterprise resource planning, Supply chain management, Indian software industry, Enterprise collaboration systems, Competing with products and standards, Providing the standards for industry as a competitive tool. Trends in Software Industry (CT-65) : System software: Computer system management, Application software - An introduction, Basics of software development, Software development - languages - certain trends, Viruses - Anti Virus Packages - certain trends, Trends in Information Systems and business applications, Database management: Managing data resources, Telecommunications and the internet worked enterprises, Technology that is likely to change software environment, Unified modeling languages - scripting languages - application servers.

Finance Programmes

CT-27 (FOREX MANAGEMENT) : Forex Management - An Introduction, Derivative, Foreign Currency Futures, Foreign Currency Options, The Foreign Exchange Market, Theories of Foreign Exchange Rate , Movement & International Parity Conditions, Management of Foreign Exchange Risk, Management of Translation Exposure, Management of Transaction Exposure, Management of Economic Exposure. CT-75 (Multinational Financial Management) : International Financial Management: An Overview, International Monetary System, International Financial Institutions/Development Banks, Balance of Payments, Foreign Direct Investment, Cost of Capital and Capital Structure of the Multinational Firm, Multinational Capital Budgeting-Application & Interpretation, Multinational Cash Management, Country Risk Analysis, International Taxation. CT-76 (Financial Markets & Services) : Common Stock, Merchant Banker, Lising of Securities on a Stock Exchange, Mutual Funds, Money Markets, Stock Markets Indicators, Leasing, Hire Purchase, Factoring, Credit Rating, Insurance. CT-77 (Working Capital Management) : Theories and Approaches, Financing Working Capital Needs, Managing Components of Working Capital, Receivables/Cash/Inventory/Payables Management, Working Capital Planning Model. CT-78 (Security Analysis & portfolio management) : Nature and Scope of Investment Decisions, Security Markets, Analysis for Equity Investment, Portfolio Theory, Institutional And Managed Portfolios.

HRD Programmes

CT-11 (Human Resource management) : Introduction to HRM, HRM Trends in Dynamic Environment, Career Planning and Development, HR Information System, Current Trends in HR. CT-12 (Human Resource planning) : HRP Process, HR Policies and Strategies, Promotion and Job Rotation, Skills and Multi Skilling, Human Resource Cost. CT-13 (Industrial Relations) : Trade Unionism, Collective Bargaining, Industrial Relations Settlement, Union Management Relation, Labour Welfare and Social Security. CT-14 (Organisation Development) : Introduction to Organisation Development, Ethics in OD, Action Research, Organisation Development Interventions, Power and Control Issues in Organisation, Knowledge Management, CT-72 (Organisation Behaviour) - Approaches to Understanding Organisation, Typology of Organisations, Principles of Organisational Design, Forms of Organisational Design, Analysing and Organising Work, New Forms of Organisation, Emerging issues of Work Organisation and Quality of Working life, Organisational Diagnosis - Tools and Techniques, Questionnaire as a Diagnostic Toll, Interview as a Diagnostic Tool, Workshops, Task-forces and other methods, Organisation Development, Alternative Interventions, Skills of Change Agents, Follow up and Consolidations, Institution Building.

Hospital Management Programmes

CT-02 (Principles of Hospital Management) : Role of Hospitals in Health Care, Effective Hospital Management, Planning, Organising, Directing and Leading, Controlling and Financial Management CT-03 (Principles of Hospital Planning) : Hospital Planning and Design, Outpatient Services, The Nursing Unit, Nursing Services, Radiology Services, Laboratory Services, Operation Threatre Suite, Pharmacy, Central Sterile Supply Department, Hospital Infection, Hospital Utilisation Statistics, Evaluation of Hospital Services, Casualty & Emergency Services, Organization and Management of Dietary Services in a Hospital, Housekeeping and Maintenance Services CT-04 (Essential Elements of Hospital Administration) : Marketing Management, Human Resource Management and Industrial Relations, Purchase Management and Maintenance Management. CT-05 (Community Health, Demography & Biostatistics) : Community Health, Clinical Spectrum of Disease, Epidemiological Methods 0 Diagnosis & Treatment, Introduction to Bio-Statistics-Presentation of Data, Sampling Methods, Test of Significance, Demographing & Vital Statistics, Measures of Population & Vital Statistics and Population Studies & Family Welfare. CT-06 (Medical Records Management) : Basic Principles, Organisation Space & Equipment Requirement, Structure & Content, Diagnostic, Classification & Coding, Medical Audit, Preservation of Medical Records, Medical Statistics, Quality Assurance, Medical Certificates, Legal Aspects. CT-07 (Hospital Inventory Management) : Materials Management, Need for Adopting Materials Management Concept, Inventory Management, Norms for Inventory, ABC Analysis, Economic Order Quantity, Material Handling, Store Keeping & Ware Housing Management. CT-08 (Functional Hospital Organisation) : Disposal of Hospital Waste, Public Relations in Hospitals, Ethical and Legal Aspects of Hospital Administration, Quality Assurance through Records Review and Medical Audit, Schedules of Accommodation, Classification of Various Services Areas and Departments in a Hospital, PHARMA PRODUCT MANAGEMENT (CT-47) : Market Segmentation & Product Management, Role of Product Manager & Product Life Cycle, Product Portfolio Analysis & Development, Management of New Product Launch, Branding, Brand Creation & Market Testing, Factors Influencing The Brand In Product Life Cycle, Branding Strategies and Techniques. Paradigms in pharmaceutical industry.

Insurance Management Programmes

CT-81 (Insurance & Risk Management) : Understanding Risk, Risk Management and Control, Introduction to Insurance, Globalization of Insurance and Enterprise Risk Management. CT-82 (Insurance Business Environment) : Growth & Development of Indian Insurance Industry, Regulations of Insurance Business and The Emerging Scenario. CT-83 (Life & Non-life Insurance) : Introduction to Life & General Insurance, Practical aspects of Life Insurance, Fire, Automobile, Marine, Health, Rural, Social and Miscellaneous Insurance. CT-84 (Management of Insurance Companies) : Function & Organisation of Insurers, Underwriting, Claims Management, Insurance Pricing & Marketing, Re-insurance and IT in Insurance Sector. CT-85 (Insurance Marketing) : Evolving Markets and Strategies, Agency Law, Becoming & Agent, The Insurance Market, Marketing Scenario & Organisational Objectives, Strategies, Methods & Techniques of Marketing, Organisational Objectives, Communication & Compensation Packages, Insurance Selling and Case Studies.

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